Business is a Process

Business is a Process

Note the that title: ” Business is a Process”.  Business is not wishing, feeling, or hoping.  Business – especially growing or turning a business around – is about Action.  Action that is planned.  Action that is directed.  Action that is deliberate.

Most of the companies that hire me, would give their local fire department a run for their money when it comes to putting out fires.  Their day – every day – is running from one fire to another.  How can anything ever change, if all you do is put out fires?  It can’t – it’s not possible.  People have been trying the fire department business plan since the dawn of time. It might work for a while.  Then it doesn’t. You just don’t when it fails – until it does.

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